Blogging is -- and has been for years -- one of the best search engine optimization (SEO) strategies around. Research shows that content marketing generates three times as many leads as other, more traditional outbound marketing tactics, but costs 62% less. Marketers who have prioritized...
Now that 2016 is here, the question isn't if the search engine optimization (SEO) game is about to change, but how. Here are just a few predictions. Long Tail Keywords Will Get More Important. There's a pretty good chance that long tail keywords are about to get...
Chances are you know by now that you need search engine optimization (SEO). Research shows that SEO leads have a 14.6% close rate and cost 61% less than outbound leads, which only have a 1.7% close rate. You get way more for less, basically. That being...
If you think that search engine optimization (SEO) doesn't pay off, think again. It provides real value and delivers real results. Just consider a few of the following facts. 14.6% That's the close rate SEO leads have. Granted, 14.6% doesn't sound like much. It is only a...
The world of web design changes all the time. New technologies and user expectations shape the landscape, bringing new innovations to the scene every year. As 2015 comes to a close, we're setting our sights on the year to come, and predict the following list to...
Internet marketing isn't hard to understand. As the name implies, it's making use of the Internet to market a business, product, and/or service. However, many small businesses have trouble "getting" what Internet marketing does, mainly because it has many faces. Internet marketing breaks down into various...